Whether we realize it or not, right now we’re seeing what happens when one leg of the Triple Bottom Line is broken. We all understand a company’s “bottom line.” Indeed, Freedom Industries must be well aware of this common business phrase. But when we only consider the financial bottom line in decision-making (Economy), we leave the other two legs of Equity and Environment potentially damaged. Economy, Equity and Environment – the “three E’s” making up the Triple Bottom Line. Also think of it in terms of the “three P’s”: Profit, People, Planet. We’re sold different stories regarding what our priorities…